What does the term "social media" mean to you?
Perhaps you think it’s a tremendous waste of time, or maybe you don’t quite understand it and you’re afraid it’s too late to learn. Maybe you think it’s a fun way to pass the time, but nothing that should be taken too seriously. Perhaps for some of you, the fact that you’ve actually navigated away from Facebook to read this post is a miracle in and of itself.
Whatever social media is, it’s clearly the future. You don’t need to be a marketing guru to know this. Facebook is 1 billion strong, the best way to start a revolution is to "hashtag" it, and kindergarteners are learning on iPads.
As Bob Dylan mused in the 60’s: “The times, they are a-changin’.”
Here at Accordance, we don’t shy away from change; we embrace it. Our passionate team constantly seeks to adapt to new technologies and create an even more powerful tool for Bible study and research.
In this "brave new world" of social media, we can now go beyond merely interacting with you when you make a purchase or need support; we can actually get to know you as real people.
Perhaps this is why social media is so attractive for businesses, bands, brands and everyone in between. It’s a democracy. The environment of social media is one where the user is highly empowered. Pushy shenanigans and sheisty sales tactics need not apply. We believe this is a very good thing.
Now more than ever, we want to get to know you. We want to converse with you, dialogue with you and hear your ideas. We want to know what works with our software and what doesn’t. After all, our mission is to serve you with an excellent product.
So come on in. Put up your feet, and stay a while. The conversation is only a click away.
Click the icons to join us on our respective social media channels:
You might have noticed that our commenting system looks a little different today. We just switched over to using Disqus, an elegant commenting format that allows for profile pictures, commenting threads/replies, and more. All of our earlier comments have been preserved at the bottom of their respective blog posts under a section called "Archived Comments."
We encourage you to create a Disqus account and join the conversation. You can add a short bio for other members to see and also an Avatar, or profile picture.
To leave a comment, you can sign in via Disqus, Facebook, Twitter, Google, or as a guest.
We are incredibly grateful for the Accordance community and for the thoughtful blog comments you all contribute. We hope this new format will facilitate more engaging discussion with us at Accordance and also with other community members. Thanks for helping us make the transition to this new system!